The Way to Design.jpg
The Way to Design2.jpg
The Way to Design3.jpg
The Way to Design4.jpg
The Way to Design5.jpg
The Way to Design6.jpg
The Way to Design7.jpg
The Way to Design8.jpg
The Way to Design9.jpg
The Way to Design10.jpg
The Way to Design11.jpg
The Way to Design12.jpg
The Way to Design13.jpg
The Way to Design14.jpg
The Way to Design15.jpg
The Way to Design16.jpg
The Way to Design17.jpg
The Way to Design18.jpg

The way to design

Foundation Capital

Foundation Capital asked Human After All to bring to life a manifesto they had written, centred on the emerging role of the “designer founders” in companies — natural designers who have gradually equipped themselves with business acumen.

Our task was to craft a distinctive, creative approach to this manifesto that could be rolled out across different channels — but with a particular focus on print and digital.

We also worked with illustrator Christopher DeLorenzo who provided beautiful illustrations and typography in a lively, coherent visual language.

The designs we created were also used to aid the development of a variety of assets for the launch event.